email drip

How to Integrate Your WordPress Website with MailChimp to Create Email Drip Campaigns

By Jennifer Dapko / 7 minutes of reading

If you are not a pro, the title of this article might be intimidating. That is why we decided to break down how you can integrate your WordPress website with MailChimp to create drip campaigns. You could be wondering what this means, so let’s simplify it. We are talking about two powerful tools that you […]

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How to Create Your First Email Drip Campaign

By Jennifer Dapko / 5 minutes of reading

Drip email campaigns are a great way to engage with prospective, current, and past customers. Hi, I’m Dr. Jennifer Dapko. I teach a variety of marketing courses and also help companies boost their brand and grow their digital presence. Let’s dive in and talk about drip campaign basics. What does “drip campaign” mean? Think of

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